NASHUA, NH (January 18, 2007) — ASA Tire Systems, the leading software provider for the tire industry, announced today the addition of Chris Light to its account management team.

Light’s experience as a national account manager for TCI Tire Centers, district manager for Goodyear Tire and Rubber Company, and as an IT specialist will suit him well in his new role. He comes to ASA Tire Systems with tire industry experience as well as technology expertise including Microsoft and A+ Certifications.

About Light coming on-board, Dean Rascoe, Sales Manager for ASA, says, “I am excited to welcome Chris to our account management team. He brings a combination of tire industry experience and technology training with him to ASA. I expect Chris to adapt very quickly to his new role and provide high quality service to his customers, especially since he has worked in that region with some of the same people in the past.”

Chris Light will join ASA servicing its customers in the sales territory, including California, Hawaii, Nevada, Oregon and Washington. You can reach him at clight@asatire.com.

About ASA Tire Systems
Headquartered in Nashua, New Hampshire, ASA Tire Systems develops and builds enterprise-wide software solutions, delivers support and services, and enables leading independent tire dealers to achieve a maximum return on their information technology investment. ASA’s software tools are geared to helping tire dealers and retreaders manage all facets of their businesses and can be tailored to suit the ecommerce, order processing, accounting and business management needs of any size retail, wholesale or retread tire operation. You can find them on the Internet at www.asatire.com.