NASHUA, NH (February 1, 2007) — ASA Tire Systems, the leading software provider for the tire industry, announced today the complete redesign and launch of a new website for their TireMaster software product.

www.tiremaster.com is an interactive website where tire dealers can find information on software products specific to TireMaster. In addition to the full version of TireMaster, dealers can find information about the new low priced TireMaster POS product and the Inventory Exchange program. They can also request information online, contact staff and download product datasheets at the new site.

The redesigned website offers customers and prospects alike a clearer understanding of TireMaster’s different products and gives TireMaster a fresh new home on the web. The website provides in-depth information on the tire dealer software as well as its integrated third party products for national-account processing, inventory management, tire fitment, credit card processing and marketing. Additionally, current customers will find a direct login area to the TireMaster support web site for product support, updates, new software releases and more.

About the release of the new website, Dave Duchesne, vice president of sales for ASA, says, “The new website is a great step forward in communicating the true scope and value of our TireMaster products and services. Independent tire dealers will find it much easier to discover how ASA can help them reach their business goals with TireMaster through an easy to navigate and well organized site.”

About TireMaster
TireMaster is a tire store management software system developed specifically for tire dealers and automotive retailers everywhere. Complete with point-of-sale and inventory management tools, the standard tire software product can be enhanced with a full accounting system and connectivity for multi-store locations. With add-on modules like national account processing, fitment guides, credit-card processing, marketing, and more, TireMaster is the perfect tire dealer software tool to help maximize profit potential, streamline operations and provide superb customer service.

About ASA Tire Systems
Headquartered in Nashua, New Hampshire, ASA Tire Systems develops and builds enterprise-wide software solutions, delivers support and services, and enables leading independent tire dealers to achieve a maximum return on their information technology investment. ASA’s software tools are geared to helping tire dealers and retreaders manage all facets of their businesses and can be tailored to suit the ecommerce, order processing, accounting and business management needs of any size retail, wholesale or retread tire operation. They can be found on the Internet at www.asatire.com.

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